Motor factor chain Autoparts has signed up to distribute a product from BBC2’s Dragon’s Den programme.
EnviroThaw is a new range of de-icing products recently shown on the hit show. Sales Director Karrina Oldale narrowly missed out on securing funds from dragon investor Theo Paphitis, instead attracting the attention of Autoparts.
EnviroThaw products are available in both granular and liquid form. The products work by generating heat to melt through ice and snow organically. Because the range is non-corrosive EnviroThaw says it can make them much more effective than rock salt.
Autoparts Group Factor Manager Craig McCraken said: “EnviroThaw has already gained national media coverage and we hope to expand its awareness throughout the automotive aftermarket. Despite many winter forecasts and warnings, the unpredictable weather can catch garages and motorists unaware so it is important they have instant access to EnviroThaw, a fast acting product that is safe to use and effective for clearing all areas affected by ice and snow.”
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