An ad campaign on TalkSport radio to promote the Approved Garages platform will go live in April.
Approved Garages is the lead generation platform for AutoCare and United Garage Services.
READ: AAG ACQUIRE UCKFIELD FACTOR
The radio campaign is to raise awareness of the platform and its benefits whilst also encouraging customers to take advantage of the ‘Big Spring Promotion’ launching in April for both networks.
[caption id="attachment_26884" align="alignright" width="300"] Maria McCullough[/caption]
Garage Networks Manager Maria McCullough commented, “We are very excited to announce this advertising campaign with TalkSport radio. The listening figures and the potential reach of the station is very impressive, and we feel it is the best option to generate maximum interest. This campaign offers an effective means of promoting the network and at a time when we predict garages may experience a quieter few months due to the MOT extension last year".
For the latest news and analysis from around the aftermarket, sign up to the CAT eNewsletter today
Go to comments